I’ve been hearing the term shakeout quite a bit lately in some form or another. And frankly, I agree. Of the nearly 1,100 CRM leads I daily sift and the new leads I continue...
Who will survive, who will survive? The adage, “that which does not kill you only makes you stronger” can help answer this question. Those who emerge from today’s economy will do so leaner, meaner,...
This is a great example of how digital out-of-home will aid digital on-the-couch. In fact, just this week our news aggregator picked up an article outlining how digital out-of-home will save digital in-the-home. More specifically,...
We appreciate the overwhelming response we’ve received and the many submissions new members have posted to our digital signage news feed. About 70% of the current news articles are auto generated and simply require...
Throughout the sales process, I receive question after question regarding software and hardware capabilities and solutions. And, as one might guess, the expertise and knowledge behind the questions I’m asked vary greatly based on...
A post a couple of years back initially piqued my interest because of its relevancy in the out-of-home space. It highlights Google for what they are best at: advertising. There were some initial patent...
Like Lyle Bunn, I believe 2008 was the maturation year for out-of-home. It truly did “turn the corner.” Similarly, 2009 holds as much promise for the budding industry. In his industry publication Jimmy Shaeffler...
Let’s face it, when the economy tanks, so does advertising–most often branding focused advertising. I’m a numbers person anyway, but the reason I love the Internet is because it’s measurable. You can predict, focus,...
If we were to throw privacy out the window and just talk about the “far-out” technological possibilities of RFID and digital signage, we may well see how both technologies will one day be used...
This application, brought to you by G-Speak reminds me of the blog post on gestural digital signage app showcased at CES. In fact, this application is very similar, not to the advertisement scene in Minority...
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