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Applications for Digital Photo Frames as a Sign Software Substitute

Nate / 20th December 2011

Most project requests in digital signage software are very simple--especially for those deployments who are looking to do less than ten screens. There is the occasional one screen deal which may require a full enterprise solution, complete with social networking and user generated ...

Displaying Websites on Your Digital Signage

Nate / 15th November 2011

One feature of digital signage content which has always been intriguing to me is the concept of a web "wrapper" for placing a website into a particular screen zone in place-based media. This is a software feature that surfaces more ...

Are touch screens included in your digital advertising plan?

Nate / 24th October 2011

Fifteen years ago there would have probably been no talk of "digital marketing strategies." Today, that's probably all that's ever even referenced. Even broadcast television has gone "digital" so we can now include that as well. "Digital advertising" is not ...

Entertaining in Elevators: Digital Signage in “The Shaft”

Nate / 13th October 2011

Posting relevant information inside an elevator is nothing new to those accustomed to traversing in elevators. Anyone familiar with large cities knows elevators can be boring places. Thanks to organizations like Muzak, there is at least something going on in ...

Audio Video Integration

Nate / 20th September 2011

Integration is an important aspect of digital signage, especially as projects become more advanced and complicated. No longer are project requests for digital signage limited to single display installs in the lobby of a corporate complex or hotel. Implementations now ...

The Family Fun Center: A Place for Implementing Place-Based Media

Nate / 30th August 2011

As a kid, places like Chuck-e-Cheese always seemed inviting to me. It was almost like a small idea of what I thought Disneyland should have been like. My personal favorite was the cage of plastic balls. You all know the ...

Nursing Homes, Care Facilities, Funeral Parlors and Hospices

Nate / 13th August 2011

Let's face it. America is aging. The baby boomers are not booming quite like they used to. My parents' generation certainly is aging. I'm seeing it before my eyes. For those on medicare or medicaid who need constant care for their every ...

The Complexity of Digital Signage Part 1

Nate / 1st August 2011

Advertising (including DOOH) experts, IT specialists, digital content creators, AV integrators, and general entrepreneurs all have one thing in common: they see opportunity in digital out-of-home for revenue potential. There is only one problem: none of them autonomously have a ...

Gyms, Fitness Centers & Athletic Facilities

Nate / 12th July 2011

I used to be a gym rat. And, as any gym or wellness center running display screens knows, they can offer a great benefit to those within the facility. Those NOT running a screen network will eventually be missing the ...

Digital Signage Industry Struggles in Taking its Technology to the Masses of Small Businesses

Nate / 6th July 2011

There have been a number of companies who have popped up in the digital signage software division whose sole mission is to target the SMB. Targeting this particular market segment has benefits as well as particular risks. However, when you're ...
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