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Space-Based GPS for Place-Based Media: Mobile and Transportation Integration
Nate / 5th July 2011
The applications for Global Positioning Systems (GPS) are vast. While most of us recognize GPS as a part of a global navigation satellite system used to aid in worldwide navigation, we sometimes fail to recognize some of the other, more ...Hard vs. Soft Metrics
Nate / 2nd July 2011
In digital signage—or any business venture—return on investment is meant to give a quantitative method for seeing whether your pilot and proposed project will be worth its weight in gold. But there are often less quantifiable aspects of a digital ...Transportation: Planes Trains & Automobiles
Nate / 2nd July 2011
Those of you who have seen the film "Planes, Trains, and Automobiles" with John Candy and Steve Martin know what a headache public transportation can be. Any type of mass transit system can benefit from digital signage. There are countless ...Will Digital Signage Ever Become a Necessity?
Nate / 2nd July 2011
The forgoing question is often foremost in the minds of those who initially start "poking" into our industry. In fact, one of our greatest duties is evidential proof of our industry's necessary existence. Otherwise, our extinction is eminent. Continuation of ...Will the Increase in Digital Media Lessen its Impact
Nate / 2nd July 2011
You and I both have read the articles boasting the impact of digital media. Much of it comes from internal sources. And, when it's reported externally, internal sources beat the horse long after its expiration. I am very skeptical by ...LocaModa, Arbitron
Nate / 2nd July 2011
higgledy-piggledy ? \hig-ul-dee-PIG-ul-dee\ ? adverb : in a confused, disordered, or random manner Digital Signage Whitepapers In case you missed the press release, we just launched a whitepaper initiative. You can take advantage of it in terms of education as well as advertising ...Tenebrous
Nate / 2nd July 2011
tenebrous ? \TEN-uh-brus\ ? adjective *1 : shut off from the light : dark, murky 2 : hard to understand : obscure 3 : causing gloom Digital Signage News is never really gloomy, especially when business is booming despite economic turmoil elsewhere. I just like ...IPTV and Live Video Streaming
Nate / 2nd July 2011
Upon reading the title of this post, some of you are probably thinking, "live streaming? Who needs that bandwidth-hogging, poor-quality content on a digital sign?" While this in many cases is true, we also are putting the blinders on if ...White Label, Private Label Digital Signage Solutions
Nate / 1st July 2011
private-label verb: a label associated with a specific chain store ; also : a product or service produced by one company (the producer) that other companies (the marketers) rebrand to make it appear as if they made it. In software, often ...BOMBAST news
Nate / 1st July 2011
bombast ? \BAHM-bast\ ? noun : pretentious inflated speech or writing Digital Signage Deployer of the Year Of all the finalists picked a the Digital Signage Show this week, the only deployment I had personally seen just happened to be the deployment that ...- « Older Entries
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